Reflections are an essential part of the learning process.  In today’s Deep Dive, Sheldon and Greg look back over Sheldon’s recent tour...

Earnings from live shows and gigs can be a major money earner for DIY musicians however the job of promoting live music can be a...

Every independent musician has a LOT of roles to undertake: songwriter, social media marketer, entrepreneur, bookkeeper, graphic...

It’s 2019 and pay to play gigs seem to be as popular as ever. In the current DIY climate for musicians, why do pay to play gigs even...

Storytelling is an overlooked concept for a lot of DIY musicians but when it’s used within your marketing it can make you more...

If you’re a new band starting out or even an established musician starting a new project it can be difficult knowing what to focus on...

With Pledgemusic Encountering Difficulties, How Should Musicians Finance Their Recordings? Crowdfunding is in trouble. Pledgemusic is...

Musicians often struggle with content ideas for their social media channels. Here are twenty great ideas to get your audience engaged...

30 Minute Music Marketing Deep Dives look at current industry trends and how they impact independent and DIY musicians. In Episode 1 of...

It's hard being an independent musician knowing how best to market your music. In today's inaugural episode Greg and Sheldon discuss the...